Released on = January 23, 2007, 5:50 pm

Press Release Author = Debbie LaChusa, 10stepmarketing

Industry = Management

Press Release Summary = 10stepmarketing Founder Debbie LaChusa Announces Early Bird
Pricing For The Winter Extreme Marketing Makeover Program That Begins February 16,
2007

Register By January 30th and Save $100 On The Small Business Marketing Coaching
Program Recommended By Entrepreneur Magazine

Press Release Body = San Diego, Calif. -- Debbie LaChusa, founder and president of
10stepmarketing, has announced the first Extreme Marketing Makeover Program of 2007
will begin on February 16th. Early-bird registration bonuses include a $100 discount
and a free, one-on-one coaching session for registrations received by January 30,
2007. Registration is now open at http://www.ExtremeMarketingMakeover.com
"I have actually made over my Extreme Marketing Makeover Program for 2007," said
LaChusa. "The marketing makeover program has been streamlined to focus on what
clients told me were the most valuable aspects. This has allowed me to improve the
marketing makeover program and make it more affordable for small business owners at
the same time," said LaChusa.

Participants will have the opportunity to makeover their business name, logo mark,
tagline, identity package, elevator pitch, brochure and website. They will also
learn how to set up a lead generation system, how to identify their ideal clients,
unique selling proposition, key marketing message and priority copy points, as well
as develop a complete marketing plan for their small business.

The marketing makeover program costs $399 per person ($299 before January 30, 2007)
and includes five, 90-minute group tele-coaching calls including "hot seats" and
recordings of all calls; access to "Makeover Central," a private member web page
with support materials, worksheets, templates and examples of effective marketing; a
copy of The 10stepmarketing System Step-by-Step Guidebook; Lifetime Membership to
The 10stepmarketing Small Business Marketing Resource Center, quarterly follow-up
teleclasses and the opportunity to re-take the program at no charge.

The Extreme Marketing Makeover Program was introduced in August 2005 and was
featured as a "Quick Pick" in the March 2006 issue of Entrepreneur Magazine. For
more information visit, http://www.ExtremeMarketingMakeover.com

10stepmarketing was founded in 2004 by marketing veteran and entrepreneur Debbie
LaChusa. LaChusa has spent the past 21 years working in advertising and marketing
communications agencies and running her own marketing consulting firm, DLC
Marketing, Inc. 10stepmarketing's flagship product, "How to Successfully Market Your
Business in 10 Simple Steps" is a step-by-step guidebook written to help small
business owners and independent professionals create and implement their own
marketing plan. The guidebook was awarded the 2006 APEX Award of Excellence for
How-To Writing. 10stepmarketing also offers small business marketing instructional
CDs, teleclasses and coaching. For more information visit
http://www.10stepmarketing.com. Or, check out the 10stepmarketing blog and podcast
at http://www.10stepmarketingConnection.com

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Web Site = http://www.10stepmarketing.com

Contact Details = Contact: Debbie LaChusa
619-334-8590 or 619-840-8619
debbie@10stepmarketing.com